/ About the project
Millions of high school kids play online multiplayer games. Still, they seldom have crosstown rivals in League of Legends or Fortnite. PlayVS connects online games with official school administration and varsity leagues, elevating esports from hobby to school-sponsored activity.
We built a brand from the ground up that is as energetic as the games our coaches and students compete in. Flexible enough to work across multiple scenarios from traditional marketing/product to trophies and national esports broadcast
/ Credits
Client:
Mos
Role:
Creative Directir
MOS Product Design
While working on the Mos app, I played a key role in developing several product experiences that enhanced the overall user journey. I designed AI suggestive text features to improve user interactions, crafted premium upsell experiences, and optimized financial aid user flows. Additionally, I guided the visual aesthetic and direction, and built final animations for key elements to ensure a cohesive and engaging user experience
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